Asad Umar, by virtue of his personality, history, and political affiliation, ranks among the leading figures in contemporary Pakistani politics. Erstwhile CEO of food production giant Engro Corporation, he began his political career by joining the Pakistan Tehreek e Insaf (PTI) in 2012. Asad Umar heads the Media, Marketing, and Policy division of PTI. He was elected to the National Assembly from NA-48 in the 2013 General Elections.
Asad Umar embodies the PTI’s conviction in ‘change’ as an instrument of socio-economic prosperity in thought, speech, and person. Given the choices he has made over the past few years, and the precedence he has given to the larger over personal interest, one can hardly question his sincerity. His ideas are as convincing as they are powerful. Coupled with the PTI’s revolutionary rhetoric, one hopes that his corporate pragmatism helps translate his, and the party’s, vision into reality.
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